Gym Software for Phoenix ☀️

Phoenix is the fastest-growing major fitness market in the United States, with over 550 gyms and studios serving a metro population of 4.9 million that has grown by 15% in the past decade. The desert climate creates a unique operational rhythm—outdoor fitness is popular from October through April, but summer temperatures exceeding 110°F push all activity indoors or to pre-dawn hours from May through September. Average boutique membership prices range from $100 to $200 per month, with Scottsdale premium studios commanding $180 to $300 and suburban locations in Chandler and Gilbert operating at $60 to $120. Phoenix's active retirement community is a significant market segment, with snowbird members from the Midwest and Northeast adding 10–20% to winter membership rolls. The market grows at roughly 7% annually, the highest rate among major US metros, driven by massive residential construction, corporate relocations, and a population that skews younger than national averages in the fast-growing East Valley suburbs of Chandler, Gilbert, and Mesa.