GymWyse
UAE & Middle East

Gym Management Software for UAE & Middle East

GymWyse is a gym management software platform engineered for the unique demands of the GCC fitness market. From multi-currency billing for a diverse expat population to luxury amenity scheduling and VIP tier management, GymWyse gives operators across Dubai, Abu Dhabi, Riyadh, Doha, and Kuwait City the tools they need to run world-class facilities.

The GCC fitness boom is accelerating. Saudi Vision 2030 is driving unprecedented investment in health and wellness infrastructure. The UAE leads the region in premium fitness concepts, and Qatar is converting World Cup venues into community wellness hubs. GymWyse is the gym management platform built specifically for this high-growth, high-expectation market.

Market Opportunity

Vision 2030 & GCC Market Growth

The GCC fitness market is valued at $4.5 billion and growing at approximately 8% annually. This expansion is driven by government-backed health mandates, a young and affluent population, and rapid urbanisation across the Gulf states. Understanding the forces behind this growth is essential for operators positioning themselves for the next decade.

Saudi Arabia

Vision 2030 includes a national fitness mandate targeting 40% population participation in regular physical activity by 2030, up from 13% in 2019. The Saudi government has allocated billions in sports infrastructure investment, opened the market to foreign gym operators, and removed restrictions on female fitness participation. This has created the fastest-growing gym market in the Middle East, with new facility openings outpacing every other GCC country.

United Arab Emirates

The UAE positions itself as the regional wellness tourism capital, with Dubai and Abu Dhabi leading in premium fitness concepts. UAE gym memberships have surged from 450,000 to 680,000 in three years, and the premium segment is growing at 15% year-over-year. Operators here serve a highly international membership base where 80% of residents are expatriates, making multi-currency billing and multilingual support non-negotiable requirements.

Qatar

Post-World Cup infrastructure is being converted into community wellness and fitness facilities across Doha and Lusail. Qatar has invested heavily in sports science and recovery technology, creating demand for gyms that integrate advanced wellness services like cryotherapy, IV drip therapy, and performance analytics. The Qatari market favours technology-forward operators who offer connected fitness experiences.

Kuwait

Kuwait has launched national health initiatives to combat one of the highest obesity rates in the region. Government subsidies for fitness facilities, corporate wellness mandates, and a growing youth population are driving gym membership growth. Kuwait City is seeing a wave of boutique fitness concepts and luxury wellness centres targeting health-conscious professionals and families.

$4.5B

GCC Fitness Market

8%

Annual Growth Rate

680K+

UAE Gym Members

+15%

Premium Segment Growth

Multi-Currency Pricing

The UAE and broader GCC region host one of the most internationally diverse populations on earth. Over 80% of UAE residents are expatriates, billing in their home currencies from US dollars and euros to British pounds and Indian rupees. GymWyse supports native billing in AED, USD, EUR, SAR, QAR, and KWD with automatic currency conversion at daily interbank rates and zero hidden markups on any transaction.

Member-Facing Currency Choice

Members select their preferred billing currency during sign-up. Whether a member earns in US dollars, euros, or Saudi riyals, they see prices and invoices in their chosen currency. Seamless switching is available anytime through the member app, with prorated adjustments calculated automatically.

Operator Reporting in Any Currency

While members pay in their preferred currency, your revenue dashboards and financial reports consolidate everything into your base operating currency, typically AED. You can also generate reports in any supported currency for regional stakeholders, investors, or franchise headquarters outside the GCC.

Full Payment Method Coverage

GymWyse integrates with Stripe Connect and local payment gateways to support credit cards, debit cards, and bank transfers across all GCC countries. Apple Pay and Google Pay are supported for in-app purchases. For operators in Saudi Arabia, mada card support ensures local debit card acceptance alongside international Visa and Mastercard.

Automatic VAT Handling

UAE VAT at 5% is calculated automatically on every transaction with compliant tax invoice generation. For operators spanning multiple GCC jurisdictions, the system handles varying VAT rates by country. All invoices meet local tax authority requirements and can be exported in formats compatible with major accounting software.

Luxury Amenity Management

Premium fitness facilities across the UAE and Middle East have moved far beyond traditional gym floors. Cold plunge pools, infrared saunas, cryotherapy chambers, IV drip bars, and compression therapy stations are now standard offerings at high-end facilities in Dubai, Abu Dhabi, and Riyadh. GymWyse provides a complete amenity management module purpose-built for these luxury recovery and wellness services.

Cold Plunge Booking

Schedule cold plunge sessions with configurable duration limits, temperature tracking, and capacity management. Members book directly from the app with real-time availability. Operators set minimum intervals between sessions for water temperature recovery.

Infrared Sauna Scheduling

Manage infrared sauna suites with time-slot booking, capacity limits per suite, and automated maintenance window scheduling. The system tracks sauna temperature logs to ensure consistent service quality and flags maintenance needs proactively.

Cryotherapy Sessions

Book cryotherapy chamber sessions with integrated waiver management and contraindication screening. Members complete health questionnaires before their first session, and the system flags any medical conditions that require staff review before approval.

IV Drip Appointments

Schedule IV drip therapy and vitamin infusion appointments with practitioner assignment, treatment type selection, and duration management. Ideal for facilities partnering with medical wellness providers to offer premium health services alongside fitness.

Compression Therapy

Manage Normatec and similar compression therapy stations with session booking, equipment assignment, and usage tracking. Popular as a post-workout recovery add-on, compression therapy booking integrates with the class schedule for seamless member flow.

Upsell Automation

GymWyse automatically suggests relevant recovery services after personal training sessions and group classes. When a member finishes a high-intensity workout, the app prompts a cold plunge or compression session booking. This automated upsell drives 15 to 20 percent of total recovery revenue at facilities using the feature.

Equipment Monitoring & Maintenance

Beyond booking, GymWyse tracks equipment health for premium amenities. Sauna temperature logs, cold plunge water temperature monitoring, cryotherapy chamber calibration records, and compression device maintenance schedules are all tracked within the platform. Automated alerts notify staff when equipment readings fall outside acceptable ranges, when maintenance is due, or when consumables like IV supplies need reordering. This proactive monitoring ensures consistent service quality that luxury members expect and reduces the risk of equipment-related service interruptions.

VIP Tier Management

Middle East fitness consumers expect tiered experiences. From standard gym access to exclusive Black Card privileges, GymWyse lets you create unlimited membership tiers with granular access controls, pricing rules, and perks that match the luxury positioning of your facility.

Standard, Premium, VIP, Black Card

Define unlimited custom membership tiers with distinct branding, pricing, and access levels. Each tier can have its own colour scheme in the member app, dedicated check-in experience, and exclusive content. Popular configurations include Standard for gym-floor-only access, Premium adding group classes, VIP adding recovery amenities, and Black Card providing unlimited everything plus guest passes and concierge services.

Tiered Amenity Access

VIP and Black Card members get priority booking windows for recovery services, meaning they can book cold plunge and sauna sessions 48 hours before lower tiers. You control which amenities each tier can access, which time slots are available, and how many bookings per week each tier receives. This creates tangible upgrade incentives that drive tier migration revenue.

Guest Pass Management

Allocate guest passes by membership tier for hotel partnerships and corporate accounts. Black Card members might receive four guest passes per month, while VIP members receive two. Guest passes are tracked digitally with QR code check-in, and expired or unused passes are reported for follow-up. This is especially valuable for facilities partnered with five-star hotels across Dubai and Abu Dhabi.

Corporate Membership Programs

Build corporate packages for the large expat employer market. Companies like ADNOC, Emirates, and SABIC purchase bulk memberships for employees at negotiated rates. GymWyse manages corporate billing, employee onboarding, utilisation reporting back to HR departments, and automatic membership activation and deactivation tied to employment status.

Arabic RTL Support Roadmap

GymWyse is committed to delivering a fully native Arabic experience for operators and members across the Middle East. Our RTL layout framework is already live, ensuring that all interface elements render correctly for Arabic readers. The full Arabic language pack is on track for Q3 2026 delivery, with the following capabilities included in the rollout.

Arabic Language Interface (Q3 2026)

Complete Arabic translation of the admin dashboard, member app, and all system-generated content. Every menu, label, tooltip, error message, and help article will be available in Arabic. The translation is being handled by native Arabic speakers with fitness industry expertise to ensure terminology accuracy.

RTL Layout Support

Full right-to-left interface mirroring is live today. Navigation flows from right to left, forms align correctly, calendars read in the proper direction, and all data tables, charts, and reports render in RTL format. This is not a CSS flip — it is a purpose-built RTL implementation that handles complex layout scenarios like mixed Arabic and English content.

Bilingual Member Communications

Send emails, SMS messages, and push notifications in both Arabic and English simultaneously. Members set their language preference, and all automated communications including booking confirmations, payment receipts, class reminders, and promotional messages are delivered in their chosen language.

Arabic Receipts & Invoice Generation

Generate invoices, receipts, and financial documents in Arabic with proper formatting for local tax authority requirements. Arabic invoices include VAT breakdowns, business registration numbers, and bilingual headers for operators who need both Arabic and English on the same document.

Vision 2030 Compliance

Saudi Arabia's Vision 2030 has transformed the fitness landscape, introducing mandates for physical activity participation and opening the market to operators who can demonstrate compliance with evolving regulatory requirements. GymWyse provides purpose-built tools to help operators meet these mandates and report on their contribution to national health goals.

Fitness Mandate Tracking

Track member participation rates, visit frequency, and activity levels against Vision 2030 benchmarks. Generate reports that demonstrate your facility's contribution to national fitness participation targets, formatted for government submission.

Female-Only Session Management

Manage female-only hours, classes, and facilities with privacy-compliant scheduling that ensures complete separation of sessions. Staff assignment rules prevent scheduling conflicts, and the member app only shows relevant sessions based on the member's profile.

Prayer Time Integration

GymWyse integrates with prayer time APIs to automatically adjust class schedules, facility access windows, and staff shifts around the five daily prayer times. Schedules update dynamically as prayer times shift throughout the year, and buffer periods are configurable by the operator.

Ramadan Schedule Adjustments

Configure Ramadan-specific operating schedules with extended evening hours, modified class timetables, and adjusted staffing. The system automatically switches to Ramadan mode based on the Hijri calendar date and reverts to normal scheduling when the holy month concludes.

Government Reporting

Export compliance reports formatted for Saudi General Authority for Sport submissions, including facility utilisation data, membership demographics, participation rates by gender and age group, and safety incident logs. Reports are available in both Arabic and English formats.

Hijri Calendar Support

Display dates in both Hijri and Gregorian calendar formats throughout the platform. Members and staff can toggle between calendars based on preference. All booking confirmations, invoices, and reports support dual-calendar display for operators who need both systems.

Recovery as a Service

Recovery services are the fastest-growing revenue stream in Middle East premium fitness facilities. Cold plunge demand in UAE gyms is up 78% year-over-year, with infrared sauna and cryotherapy close behind. For luxury operators, recovery services now represent 15 to 20 percent of total facility revenue, and this share is growing as members prioritise longevity and wellness alongside traditional fitness.

What GymWyse Tracks for Recovery Revenue

Booking Utilisation Rate

Track what percentage of available recovery slots are booked versus idle. Identify underperforming time slots and optimize scheduling to maximize utilisation. Top-performing facilities using GymWyse achieve 85 to 95 percent utilisation on premium recovery services.

Revenue per Recovery Slot

Measure the revenue generated per available booking slot across cold plunge, sauna, cryotherapy, and other services. Compare revenue density between different recovery offerings to inform investment decisions on new equipment or expanded capacity.

Member Recovery Frequency

Track how often individual members book recovery services and identify trends in adoption. Members who use recovery services three or more times per month have 40 percent lower churn rates, making recovery a powerful retention lever.

Upsell Conversion Rate

Measure the conversion rate from personal training sessions and group classes to recovery bookings. GymWyse's automated upsell prompts, delivered at the end of high-intensity sessions, drive an average 12 percent conversion rate to recovery services at facilities using the feature.

GymWyse turns recovery from an untracked amenity into a data-driven profit centre. Operators using the recovery analytics module report an average 22% increase in recovery revenue within the first 90 days. Learn more about recovery management.

Wearable Tech Integration

Middle East fitness consumers are early adopters of wearable technology. Apple Watch, WHOOP, Garmin, and Fitbit penetration among UAE gym members is among the highest globally, driven by a tech-savvy, affluent population that expects connected fitness experiences. GymWyse syncs with all major wearable platforms to bring this data into the gym ecosystem.

Auto-Log Workouts

Workouts detected by Apple Watch, WHOOP, or Garmin are automatically logged to the member's GymWyse profile. This includes gym sessions, outdoor runs, cycling, swimming, and other activities. Members no longer need to manually log workouts, and trainers get a complete picture of member activity both inside and outside the gym.

Recovery Score Tracking

Import WHOOP recovery scores, Garmin Body Battery, and Apple Watch readiness metrics into GymWyse. Trainers can use this data to adjust workout intensity recommendations. Members with low recovery scores might receive a prompt to book a recovery service instead of their scheduled high-intensity class.

Leaderboard Competitions

Create gym-wide leaderboards based on wearable data including steps, calories burned, workout minutes, and heart rate zone minutes. Competitions drive engagement and are particularly popular with Middle East fitness enthusiasts who thrive on community challenges. Leaderboards display in the member app and on in-gym screens.

Health Data Import

Import heart rate data, calorie expenditure, sleep quality, workout duration, and activity data through Apple Health and Google Health Connect APIs. This data enriches member profiles and enables trainers to deliver personalised programming based on objective biometric data rather than subjective self-reporting.

Gyms using wearable integrations see 32% higher retention as members stay engaged through connected fitness experiences. Explore wearable integrations.

Complete Gym Operations

Beyond the Middle East-specific features, GymWyse provides a full-stack gym management platform covering every operational need. All core features are localised for the ME market with regional date formats, currency handling, and a multi-language staff interface that supports teams operating in Arabic, English, Hindi, Tagalog, and other languages common in GCC fitness facilities.

Memberships & Check-ins

QR code and NFC check-in, automated membership renewals, freeze and cancellation workflows, and real-time occupancy tracking across all locations. Members manage everything from the app.

Class Scheduling

Drag-and-drop class builder, instructor assignment, waitlist management, and automated reminders. Support for recurring classes, workshops, outdoor sessions, and virtual live-stream classes.

Billing & Payments

Automated recurring billing, failed payment recovery with smart retry logic, refund management, and detailed financial reporting. Multi-currency and multi-gateway support included in all plans.

Staff Management

Shift scheduling, payroll tracking, commission calculation for personal trainers, performance dashboards, and role-based access controls. Multi-language staff interface ensures every team member can work in their preferred language.

Case Study

Pinnacle Performance, Dubai

4 locations across JBR, DIFC, Business Bay, and Dubai Marina. 600+ members. Previously using Glofox.

The Challenge

Pinnacle Performance was managing cold plunge, infrared sauna, and cryotherapy bookings manually across four luxury locations using a combination of WhatsApp groups and paper logbooks. VIP tier management was handled through spreadsheets, with staff manually checking membership levels before granting amenity access. Multi-currency billing for their diverse expat member base was not supported by Glofox, forcing all members to pay in AED regardless of their home currency. Recovery service amenity utilisation sat at just 62%, and the team estimated they were losing AED 25,000 per month in unbilled or underutilised recovery slots.

The Solution

GymWyse replaced Glofox across all four Pinnacle Performance locations with a unified dashboard. The amenity management module digitised all wellness bookings into the member app, eliminating WhatsApp coordination entirely. VIP tier rules were configured so Black Card members received 48-hour priority booking for recovery services, while Standard members could only book same-day. Multi-currency billing was activated for AED, USD, EUR, and GBP, and automated upsell prompts were enabled to suggest recovery sessions after personal training and group classes.

Results

+28%

Recovery Revenue Increase

-15%

Member Churn Reduction

62% to 91%

Amenity Utilisation

4 Locations

Unified Dashboard

Within 90 days of switching, Pinnacle Performance saw a 28% increase in recovery service revenue driven by higher utilisation and automated upselling. Member churn dropped by 15% as the multi-currency billing eliminated friction for expat members and VIP tier perks increased perceived value. The unified dashboard across four locations gave the ownership team real-time visibility into performance metrics they previously compiled manually each week.

“We were running a luxury operation with spreadsheet-level management tools. GymWyse transformed our recovery services from an afterthought into our fastest-growing revenue stream. The multi-currency billing alone stopped us from losing expat members who were frustrated with AED-only invoicing. Across four locations, the unified dashboard gives me the real-time visibility I need to make decisions without waiting for weekly reports.”

Ahmed Al-Rashid

CEO, Pinnacle Performance Dubai

GymWyse vs Glofox for the Middle East

Many Middle East operators currently use Glofox. Here is a direct feature-by-feature comparison for the GCC market, covering pricing, regional capabilities, and specialist features that matter most to operators in this region.

FeatureGymWyseGlofox
Monthly PricingAED 365/locationAED 485/location
Multi-Currency BillingNative (AED, USD, EUR, SAR, QAR, KWD)AED only
Arabic RTL SupportRTL-ready (full Arabic Q3 2026)Full Arabic
Recovery / Amenity ManagementNative (included in all plans)Custom build required
VIP Membership TiersUnlimited custom tiers5 tiers maximum
Wearable IntegrationApple Watch, WHOOP, Garmin, FitbitApple Watch only
Prayer Time SchedulingBuilt-in integrationNot available
Setup FeeAED 0AED 1,800+

Trusted Across the GCC

Gym operators across the Gulf region are switching to GymWyse to manage their facilities, grow recovery revenue, and serve their international membership base.

Iron District

Riyadh, Saudi Arabia

Iron District operates a 2,000-square-metre performance training facility in Riyadh serving 450 members. After switching from a legacy local system to GymWyse, they implemented automated Ramadan scheduling that eliminated the manual timetable adjustments consuming 6 hours of staff time each year during the holy month. Prayer time integration ensures classes never conflict with salah, and the female-only session management module allowed them to expand women's programming from 4 sessions per week to 12 without scheduling conflicts.

GymWyse understands the Saudi market in a way that international software simply does not. Prayer time integration and Ramadan scheduling are not nice-to-have features here — they are essential.

Khalid Al-Otaibi

Founder, Iron District Riyadh

Elite Movement Center

Abu Dhabi, UAE

Elite Movement Center is a premium boutique studio in Abu Dhabi with 60% expat members billing in different currencies. Before GymWyse, AED-only invoicing through their previous provider was driving monthly churn to 4.2% as USD and EUR earners encountered billing friction. After activating multi-currency billing, expat sign-up conversion increased by 34% and monthly churn dropped to 2.7%. Billing support tickets decreased by 68%, freeing the front desk team to focus on member experience rather than payment troubleshooting.

Our members come from over 40 nationalities. Forcing everyone into AED billing was creating unnecessary friction. Multi-currency support resolved our biggest source of churn almost immediately.

Fatima Hassan

Operations Manager, Elite Movement Center

Aspire Fitness Club

Doha, Qatar

Aspire Fitness Club added cold plunge and cryotherapy services to their Doha facility but struggled to monetise them effectively. Bookings were managed through a standalone scheduling tool that did not integrate with their membership system, so staff could not enforce tier-based access or track recovery revenue against member profiles. After migrating to GymWyse, Aspire integrated recovery bookings into their member app and activated the upsell automation feature. Recovery service revenue increased by AED 14,000 per month, and the VIP tier upgrade rate doubled as members saw tangible value in premium access to recovery amenities.

We invested heavily in recovery equipment but were not capturing the revenue opportunity. GymWyse turned our recovery suite from a cost centre into a genuine profit driver within 60 days.

Nasser Al-Thani

General Manager, Aspire Fitness Club

Frequently Asked Questions

Everything you need to know about using GymWyse in the UAE and Middle East. If your question is not listed here, book a demo call and our team will answer it directly.

Pricing in AED

Transparent pricing with no setup fees, no lock-in contracts, and a 14-day free trial on all plans. Every plan includes multi-currency billing, Arabic RTL support, recovery amenity management, and VIP tier configuration.

Starter

AED 365

per location / month

For single-location gyms and studios

  • Core gym management platform
  • Revenue analytics dashboard
  • Arabic RTL support
  • Multi-currency billing (AED, USD, EUR, SAR, QAR, KWD)
  • Recovery amenity management
  • VIP tier configuration
  • Local payment method support
  • Email support
Most Popular

Growth

AED 290

per location / month

For 2-5 locations

  • Everything in Starter
  • Multi-location unified dashboard
  • Priority support
  • Custom branding
  • Advanced reporting and analytics
  • Staff performance dashboards
  • Corporate membership tools
  • Dedicated onboarding specialist

Enterprise

Custom

volume pricing

For 6+ locations

  • Everything in Growth
  • Volume discounts
  • Dedicated account manager
  • Custom API integrations
  • White-label member app
  • UAE data residency option
  • SLA guarantees
  • On-site training available

All plans include $0 setup fees and monthly contracts with no lock-in. Cancel anytime. See full pricing details.

Ready to Grow Your GCC Fitness Business?

Join gym operators across Dubai, Abu Dhabi, Riyadh, Doha, and Kuwait City who are using GymWyse to manage memberships, grow recovery revenue, and serve their international member base. Start your 14-day free trial today or book a personalised demo to see how GymWyse fits your operation.